What Do You Do? podcast
Adam Hanslow-Smith | Co-Founder + Creative Director | Dandelion Video Production
Today we turn the tables as regular What Do You Do? host Adam is interviewed by Dandelion Video Production co-founder Carolin Heel, about what he does the rest of the time – produce videos for startups, small businesses and charities.
Key Takeaways
- Similar to a photographer, a videographer captures moments in time. The big difference is that a videographer edits those moments together to craft a story.
- Videography often involves filming in unique and inaccessible locations, providing a glimpse into places and events that are not typically visible to the public.
- While formal education in videography can provide a head start, many skills are learned through practice and experience. Understanding shot composition, editing, and narrative flow are crucial.
- Videographers need to be adaptable, often working in various environments and with different subjects, from technical projects to personal stories.
There’s one big misconception around videography, and it’s to do with equipment. Some people think that videography only counts if you have the most expensive cameras, a crew including people called “grips,” and a heinous budget.
Other people think that if you buy some professional video equipment, you’re suddenly a professional videographer (let me finish before you accuse me of being snobby). The truth is, any half-decent videographer (not good, or great – half-decent), should be able to make a video with any camera. You don’t need to buy expensive equipment. If you film on your phone, you can still be an excellent videographer.
The most important pieces of video production kit are your eyes, ears, and imagination.
written by
Videographer and video producer with over 15 years experience in both B2B and B2C video marketing. He writes about everything he learned delivering over 1200 video projects across the engineering, education, charity and tech sectors.


