what do
you do?
“What Do You Do?” is a jobs and careers podcast where our co-founder Adam has honest conversations with people across Worcestershire (and beyond) about what they do in their jobs. Inspired by all the interesting people he gets to meet, Adam is looking to demystify jobs we might know nothing about, and explore unique approaches on ones we think we do.
If you’re looking to hire a specific service provider, figure out your next career move, or just want to have a nosey about other people’s jobs, this podcast is for you!
Podcast episodes will be released weekly on Mondays at 9am on Spotify, Apple Music and Amazon Music starting Monday 12th January 2026.
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our inspiration for the podcast.
Adam only started networking in Worcestershire last year, and was blown away by the wide variety of people he got to meet. Some with job titles he was well aware of, like “systems integrator”, and some he had no idea about at all, like “ergonomic assessor”.
During a netwalking session, he met Cheryl Griffin, a doula, who was actually surprised that he knew what she did. Cheryl explained that the first barrier in getting new bookings is actually explaining what a doula actually is.
Adam had a similar experience when he met Robert Southall, a Customer Experience Specialist, which most people think is just mystery shopping. It is way more than that!
He also noticed that many of the people he met had unique approaches to industries he thought he already understood.
We’re storytellers, and after listening to so many people’s stories just waiting to be told, well, we just had to be the ones to help tell them. The “What do you do?” podcast was born. Cheryl and Robert (and everyone else) graciously agreed to join Adam in ‘the studio’ and here we are!
our approach.
We aren’t journalists. For project work, we absolutely do a deep dive into whatever the video is about, but this didn’t feel natural in a podcast setting. So we send a list of questions ahead of time just to make sure we’re covering everything, but then during recording, we just let the conversation flow. That’s how we end up talking about things like parenting, authenticity, AI, and a variety of other tangents.
One thread that came up throughout the recording sessions is family. Cheryl decided to become a doula as her eldest son was about to become a parent. Robert developed a lifelong interest in people after helping out in his family’s shop as a child. After losing her job, Vanda (the photographer) wanted to build herself a career that gave her more freedom both creatively and to spend with her young family.
We’re excited to see what other themes develop as we record more episodes!
podcast episodes.
Episodes by season
- Episode 1 – What does a Doula do? with Cheryl Griffin
- Episode 2 – What does a Customer Experience Specialist do? with Robert Southall
- Episode 3 – What does a Photographer do? with Vanda Szabo
- Episode 4 – What does a Chronic Pain Coach do? with Narinder Sheena
- Episode 5 – What does a Heritage Consultant do? with Katherine Neustadt
- Episode 6 – What does a Psychotherapist do? with Suzanne Allies
- Episode 7 – What does a Speaking Coach do? with Dave James
- Episode 8 – What does a Winemaker do? with Chris Haywood
- Episode 9 – What does an Education + Development Specialist do? with Craig Smith
- Episode 10 – What does a Videographer do? with Adam Hanslow-Smith
- Episode 1 – What does a Resilience Specialist do? with Dr Lizzy Bernthal
- Episode 2 – What does a DISC Practitioner do? with Dawn Hardman
- Episode 3 – What does a Personal Stylist do? with Elise Hughes
- Episode 4 – What does a Professional Organiser do? with Kath Holmes
- Episode 5 – What does a Cybersecurity Consultant do? with Martin Cadwallader
- Episode 6 – What does a Family Lawyer do? with Jill Roberts
- Episode 7 – What does a Dungeon Master do? with William Peacock
- Episode 8 – What does a Positive Sex Education Speaker do? with Larissa Astara Gray
- Episode 9 – What does a Workplace Menopause Consultant do? with Vicky Mose
- Episode 10 – What does a Content Marketer do? with Kate Shropshall
- Episode 1 – What does an Operations Partner do? with Hannah Prosser
- Episode 2 – What does a Web Designer do? with Helen Davies
- Episode 3 – What does an Ergonomic Assessor do? with Debbie Atkinson
- Episode 4 – What does a Mental Health First Aider do? with Wendy Garratt
- Episode 5 – What does a High Sheriff do? with Maynard Burton
- Episode 6 – What does a Signmaker do? with Jason Cooper
- Episode 7 – What does a Neurodiversity Consultant do? with Maisie Cass
- Episode 8 – What does a Counsellor do? with Kate Wilkinson
- Episode 9 – What does a Manufacturing Performance Partner do? with Dan Wilde
- Episode 10 – What does a Workshop Facilitator do? with Tim Price
Episodes by job title
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What Does a Workshop Facilitator Do? with Tim Price
Anyone can be a workshop facilitator, but not anyone can keep an audience engaged or know how to tailor content to different skill levels.
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What Does a Manufacturing Performance Partner Do? with Dan Wilde
When something goes wrong in your production line, but the KPIs are fine, what could the issue be? Your KPIs aren’t capturing the right data.
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What Does a Counsellor Do? with Kate Wilkinson
Most people understand that you can talk to a counsellor about problems you’re facing and they help you. But how do they help you? What kind of problems can they…
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What Does a Neurodiversity Consultant Do? with Maisie Cass
With understanding around different neurodivergent conditions increasing everyday, it seems natural that workplace conditions and reasonable adjustments should be improving too, but there is still a large gap between what…
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What Does a Signmaker Do? with Jason Cooper
When considering signage, if you’ve got access to a printer it seems quick and straightforward to just print something off yourself. But just because you can do something yourself, doesn’t…
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What Does a High Sheriff Do? with Maynard Burton
It’s no longer the High Sheriff’s job to chase down Robin Hood, but what does a High Sheriff do in the modern day? Find out in this episode.
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What Does a Mental Health First Aider Do? with Wendy Garratt
When we talk about first aid we usually assume physical first aid. Someone has received an injury and needs to be cared for. But what about mental health first aid?…
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What Does an Ergonomics Assessor Do? with Debbie Atkinson
Ergonomics is the scientific discipline focused on designing things to fit people. If you’ve never considered it before, there’s a good chance you could be more comfortable and productive.
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What Does a Web Designer Do? with Helen Davies
In the age of social media and AI, does good web design ever matter anymore? If you want to attract the right kind of customers, it matters more now than…
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What Does an Operations Partner Do? with Hannah Prosser
Many founders find themselves overwhelmed, juggling tasks while their businesses struggle. This is where the role of an operations partner becomes crucial.
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What Does a Content Marketer Do? with Kate Shropshall
When we think of ‘content’, we tend to think of content creators making videos that go viral on social media, but whilst content creation is part of the role of…
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What Does a Workplace Menopause Consultant Do? with Vicky Mose
What do you know about the menopause? Do you understand enough about it to know if you’re going through it, or to support someone else going through it?
frequently asked questions.
The What Do You Do? podcast is about exploring job roles we don’t know much about, and exploring unique approaches on ones we think we do.
The guests are a wide variety of people who have businesses based in either Worcestershire, Herefordshire or the West Midlands.
What Do You Do? is available on Youtube, Spotify, Apple Music and Amazon Music.
Episodes are released weekly on Fridays.
Maybe! The format only really allows for one person per job title, and we might already have someone booked in who we haven’t revealed yet, but putting yourself into consideration can’t hurt, especially if you have a pretty unique one. Either way, we’re always curious to hear about your job!
The episodes aren’t a set length, but are usually between 40 minutes and an hour.
The areas that the podcast covers are Worcestershire, Herefordshire and the West Midlands, and any other surrounding counties.
Yes, we can! We already work on a variety of other podcasts and are happy to help you with yours. Get in touch to explore how we can help.